VC Assessment
See the structural truth of your venture.
The VC Assessment is a practical tool designed to help founders understand where their venture stands today, what it could become, and what structural gaps must be closed to scale with confidence.
Two ways to start
A free Snapshot, or the full terrain.
Free 5-Minute Snapshot
A quick structural read of where your venture actually stands. No account required, results in minutes. The fastest way to see the Compass applied to your own company.
Begin Your Free SnapshotFull Assessment: $99 USD
Structured diagnosis across all eight Compass forces plus the interpretive X Factor. A 20 to 30 page report with ratings, narrative, and a Priority Pathway you can act on this week. Also available in AUD ($149). One-time payment, backed by a 100% money-back guarantee.
Start the Full AssessmentWhy take the assessment
Step back. See the venture as a system.
Most founders know their company from the inside. That is both a strength and a limitation.
The VC Assessment helps founders step back and see the venture as a system: market, model, capital, structure, people, culture, and integration.
It is designed to create clarity, not judgement.
What it examines
Drawn from the Venture Compass framework.
The assessment draws from the Venture Compass framework and examines key venture forces. The result is a clearer view of readiness, constraint, and next-step priorities.
01
Market Validation
02
Market Forces
03
Growth Model
04
Capital Strategy
05
Structure
06
People
07
Culture
08
Integration
What's included
Everything in the Full Assessment.
- Structured intake across all eight Compass forces and the X Factor
- AI-assisted analysis against the Venture Compass framework
- 20 to 30 page report with domain ratings and deep narrative
- Priority Pathway: the 3 highest-leverage moves for your venture
- Risk and opportunity mapping
- Next Horizons: recommended advisory track
- Your own copies of the MAD books, yours to keep
- A 60-minute one-on-one call with Mark or Mac
- 100% money-back guarantee
How it works
Four steps, from payment to your call.
01
Pay and unlock
Secure payment via Stripe. $99 USD or $149 AUD.
02
Complete intake
A 30 to 45 minute structured intake. Founder-led, not consultant-led.
03
Receive your report
Generated in minutes. Read it in-browser and in your inbox.
04
Your one-on-one call
A 60-minute call with Mark or Mac to walk through your report, and the trigger for your money-back guarantee.
Every paid assessment is backed by a 100% money-back guarantee. After your one-on-one call with Mark or Mac, if you are not completely happy with your report, you can request a full refund and keep your copies of the books and your report.
Who it is for
The VC Assessment is for founders who:
- 01Have a serious venture and want a clearer view of its scaling potential.
- 02Are preparing for capital.
- 03Need to understand what investors will see.
- 04Want to identify the gaps holding the company back.
- 05Are considering VC Mastermind or deeper engagement with MAD.
For investors
A window into how MAD thinks.
The VC Assessment also demonstrates how MAD thinks.
It shows that MAD does not assess ventures through enthusiasm alone. We look for structure, coherence, readiness, and the practical conditions required for scale.